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How to Change Hearts, Minds and Actions

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How to Change Hearts, Minds and Actions: Guy Kawasaki Speaks on Enchantment

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Guy Kawasaki, author of Enchantment

Learn how enchantment can help you influence people to change in mutually beneficial ways.

Viewers will learn how to:
  • Know when enchantment is necessary.
  • Achieve likability and trustworthiness.
  • Overcome resistance.
  • Enchant your boss and people who work for you.
 
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